Job description only available in English

Lefebvre Sarrut, a fast-growing European group, provides high value-added services for the tax and legal professions. Located in Belgium, our teams create and manage quality applications and platforms to bring our digital products to market.

At Larcier-Intersentia, we are proud of the products and services we offer. To help us analyze and optimize the use of our products and the acquisition of new customers, we are looking for a Digital Analyst.

Votre mission

Within the Marketing department, in permanent alignment with the business, IT and Data teams, you will be responsible for:

• Managing the collection of behavioral data on our entire digital ecosystem (e-commerce, corporate and commercial websites, digital products) and the monitoring of our campaigns (tracking and attribution) in accordance with our privacy policy
• Analyzing navigation and conversion behaviors of our customers and prospects in order to improve the customer journey and the business performance
• Supporting business teams in defining their needs, meeting them through analysis based on digital data and the setting up of appropriate reports and dashboards
• Defining best practices for campaign tracking and attribution and supporting their implementation
• Working with IT and Data teams on the ingestion of the behavioral data into the central data storage
• Supporting the company in the selection and deployment of advanced analysis and visualization solutions
• Supporting the activation of the first-party data in order to improve our business performance

Environnement technologique

Votre profil

• At least 2 years of experience in digital analytics (advertiser and/or agency)
• Ability to communicate (written / oral) in English at least
• Project management skills and ability to prioritize and manage up effectively
• Excellent knowledge of a TMS tool (GTM, TagCommander, etc..)
• Excellent knowledge of at least one web analysis tool (Piano Analytics, Google Analytics, etc.)
• Excellent knowledge of a self BI tool (PowerBI, Looker Data Studio, etc.)
• Knowledge of a CMP tool (Didomi, TrustCommander, etc.)
• Knowledge of Javascript and SQL

Notre offre

• Permanent work contract (80%)
• An attractive salary and additional benefits adapted to your level of experience.
• You will be part of a multidisciplinary team
• There are plenty of opportunities to further develop your talents and responsibilities
• You work in a flexible and agile environment where interaction is key
• A healthy company with enthusiastic colleagues

D’où allez-vous travailler ?