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Marketing Automation

Louvain-La-Neuve
Employee
As soon as possible

Larcier Intersentia is looking for a Marketing Automation Specialist for a permanent contract in Louvain-la-Neuve.

Louvain-La-Neuve
Employee
As soon as possible

Job description only available in English.

Lefebvre Sarrut is the European leader in legal and tax knowledge sector through renowned brands in Europe. Located in Belgium, our teams create and manage quality applications and platforms to bring our digital products to market.

At Larcier-Intersentia, we are proud of the products and services we offer. To help us support and generate growth, through the acquisition of new clients and the development of customer value, we are looking for a CRM / Marketing Automation specialist

Your mission

Within the Growth Marketing team, in permanent alignment with the Product, Marketing and Data teams, you will be responsible for :

  • Defining lead generation, nurturing and enrichment strategies
  • Managing end-to-end marketing automation campaigns
  • Supervising email marketing campaigns from conception to delivery
  • Acting as the growth marketing lead for several digital products and Go-to-Market strategies
  • Support the needs of the sales team by creating and managing targeted campaigns to support their initiatives
  • Monitor campaign performance, analyze results and continuously optimize strategies to improve key metrics

Your profile

  • Fluent in English and one other language (French or Dutch).
  • At least 2 years of experience in marketing automation and email marketing
  • Proficiency in Salesforce and Pardot (or other leading marketing automation platforms)
  • Strong knowledge of inbound and outbound strategies
  • Strong HTML/CSS skills for email template creation and customization
  • Project management skills and ability to prioritize and manage up effectively

Our offer

  • Permanent work contract
  • An attractive salary and additional benefits (car, insurances, homeworking allowances, ...) adapted to your level of experience
  • You will be part of a multidisciplinary team
  • There are plenty of opportunities to further develop your talents and responsibilities
  • You work in a flexible and agile environment where interaction is key
  • A healthy company with enthusiastic colleagues

Your package

  • Company car
  • Homeworking allowances
  • Insurances